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BeaconsTalk deploys sensors in a mall or retail and food and beverages outlets to collect the precise location and information about shoppers to help brands offer targeted advertising. It has also tied up with 11 apps which get access to the BeaconsTalk server where shoppers�۪ information gets stored.Sensors collect information and location of shoppers who have BeaconsTalk�۪s partner app (third-party apps that already have access to the user�۪s location) installed on their phone.For instance, if a person is near the handbag section of a department store, the sensors will give that information to advertisers who can reach out to the consumer through push messages or notification. This will enable brands to push offers on handbags to the shopper.

Venture Capitals
  1. Rajeev Agrawal
  2. Prashant Gooty